DVF, the Diane von Furstenberg store, is known for dresses, and the front page of the store reflects that: jersey dresses and wrap styles first, then knits and skirts. Prices on the store run from under $300 for a top to nearly $900 for a silk jersey wrap dress. Below is what the front page lists, grouped by type, with prices as shown on the store (they can change).

Dresses

The same Sana Jersey Dress appears at two prices, $498 and $378 in the Notte Green colorway, a $120 difference that shows color can matter as much as the style. Look at the colorway before you compare.

Tops, skirts and knits

The Jacqui Top at $298 is the lowest-priced item among the front-page picks, and the cardigan at $798 is the highest of the knits.

Reading the sale items

The bestseller shelf shows a couple of dresses with a marked-down price next to a regular one, for example the Wittrock Dress listed at a 60% reduction and the Remi Dress at 30%. Because the store changes these frequently, check the current listing, not an older screenshot, before deciding.

The price ladder

Laid out in steps, the front-page picks run $298, $448, $498, $528, $598, $628, $728, $798 and $898. The $498 step is the busiest, with three dresses at that price. Anything below $450 on the list is the shirt dress or the top, and the Notte Green Sana at $378 is the cheapest dress shown. The spread from the lowest to the highest item is $600, so setting a budget before you browse helps. Prices on the store can change, so treat these figures as a snapshot rather than a promise.

Picking where to start

For a first order, the jersey styles are the most common. The Cosette, Sana and Koren dresses all sit at $498, so they make a clean comparison for fit and print. If you are shopping for a silk piece, expect the price to be higher: the Abigail silk jersey wrap dress is $400 above the standard jersey dresses.

How to pay less

The offers we track for DVF include storewide discounts of 15%, select-item discounts of 20%, a private sale offer, free shipping and a newsletter sign-up offer. These change often, so check our DVF coupons page for the current list, and confirm that an offer applies to the items in your cart.